Showcasing its immense potential and unique tourism products, the Kerala Tourism pavilion at the four-day Arabian Travel Market (ATM 2026) expo, has drawn a huge
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India’s 11th Ayurveda Day (Sept 23, 2026) under the banner ‘Ayurveda for a Healthier Tomorrow’ marks a pivotal moment. The theme echoes the nation’s ambition to
Keralam has long known how to sell its postcard — the languid backwaters, green hills, beaches and coconut-lined villages. But Chief Minister V D Satheesan
The BRICS (Brazil, Russia, India, China and South Africa) grouping has moved to deepen cooperation in traditional, complementary and integrative medicine (TCIM), with the New
Young researchers and startups should play a leading role in transforming Ayurveda from laboratory research into commercially viable products, said Union AYUSH Minister Prataprao Jadhav,
