A ‘Pineapple Challenge' for a cause!


Pineapple, a tropical fruit rich in vitamins, enzymes and antioxidants, is known to boost immune system. It has bromelain enzymes with anti-inflammatory and anti-cancer properties and is widely used in Ayurveda for treating many illnesses including dysmenorrhea, anorexia, jaundice and constipation. Now, a novel ‘Pineapple Challenge' has been initiated in Ernakulam district of the South Indian State of Kerala, to help people avail high quality pineapples at cheap rate and to aid farmers who have been hit hard by Covid-19 lockdown. Agricultural officers in the State have joined hands with the farmers, including those cultivating the sweetest Vazhakkulam variety, to roll out the project.

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