PM Modi calls for strategic interventions to harness the full potential of the Ayush sector


On the heels of its successful intervention in keeping the Maha Kumbha Mela healthy and disease-free, Prime Minister Narendra Modi called for a high-level meeting to review the Ayush sector on Thursday.  In a comprehensive review of the sector’s progress, the Prime Minister emphasized the need for strategic interventions to harness its full potential. The Prime Minister underscored its vital role in holistic wellbeing and healthcare, preserving traditional knowledge, and contributing to the nation’s wellness ecosystem.


The review focused on streamlining initiatives, optimizing resources, and charting a visionary path to elevate Ayush’s global presence. India has established itself as a global leader in evidence-based traditional medicine, with the Ayush Research Portal now hosting over 43,000 studies. Research publications in the last 10 years exceed the publications of the previous 60 years.


The manufacturing market size of the Ayush sector has surged from USD 2.85 billion in 2014 to USD 23 billion in 2023. The introduction of the Ayush Visa has boosted medical tourism, attracting international patients seeking holistic healthcare solutions. The inclusion of traditional medicine in the World Health Organization’s International Classification of Diseases (ICD)-11 and the establishment of the WHO Global Traditional Medicine Centre in Jamnagar, Gujarat, have been landmark achievements, reinforcing India's leadership in traditional medicine.


The Ayush sector has witnessed significant breakthroughs through collaborations with premier institutions at national and international levels. Plans include leveraging digital technologies for the promotion of Yoga with the iGot platform to host more holistic Yoga content. The Ayush infrastructure will be strengthened with a renewed focus on the integration of artificial intelligence under the Ayush Grid.


More than 24.52 Cr people participated in the 2024 International Day of Yoga (IDY) which has now become a global phenomenon. The 10th Year of International Day of Yoga (IDY) 2025 is set to be a significant milestone with more participation of people across the globe.

During the review, the Prime Minister emphasized the sector’s significant contributions, including its role in promoting preventive healthcare, boosting rural economies through medicinal plant cultivation, and enhancing India’s global standing as a leader in traditional medicine. He highlighted the sector’s resilience and growth, noting its increasing acceptance worldwide and its potential to drive sustainable development and employment generation.


The Prime Minister reiterated that the government is committed to strengthening the Ayush sector through policy support, research, and innovation. He also emphasised the need to promote holistic and integrated health and standard protocols in the Yoga, Naturopathy and Pharmacy sectors.


The meeting was attended by Union Health Minister Jagat Prakash Nadda and Minister of State (IC), Ministry of Ayush Prataprao Jadhav among other senior officials. 



Managed by ayurvedamagazine.org

Leave a Comment: