‘Meditation’ search peaks as people stay home


‘Meditation’ is among the top searches online these days as people resort to practice of self-care while under the stay-at-home orders amid the Covid-19 crisis. A new report from search engine ‘Google’ highlights how consumers’ interest, expectations and purchasing behavior got altered as the world attempts to cope with the worst health scare ever.

Among the five key trends listed in the Google’s report include the practice of self-care. As people stay home, they’re focused on taking care of their own physical and psychological needs -- in addition to those of friends and loved ones.

“People are turning to online video for help in coping with anxiety and stress. So far in the US this year, views of ‘Meditation’-related videos are 50 per cent higher than the same period in 2019,” the 39-page report said.

Along with ‘Self-care’, they surfed the web for ‘Breathing exercise’, ‘Yoga’ and ‘relaxation’, a trend which clearly points to people being stressed out due to the lockdown effect.

“As people look to become more mindful, they’re searching for online meditations…searches for “@chrishemsworth meditation” and “live meditation with sri sri” are surging globally,” the search engine revealed through its social media handle recently.

The other four trends listed out by ‘Google’ are More consumers using multiple devices, Increased reliance on Google, People creating and fostering relationships virtually and Adjusting routines to be at-home first.


Managed by ayurvedamagazine.org

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